Rise & Shine November 2020
INTRODUCTION NOTE
In this month's edition of the newsletter, we'll be taking you through a journey of the happenings at Rhapsody. Enjoy!
CONTRIBUTIONS
Celebrating Shakthi
For this Navaratri, the Rhapsody team curated ‘Celebrating Shakti’, a 9-day campaign that recognized and put together a panel of notable and highly accomplished women on each day. With this campaign and the emergence of the new normal, we felt the need to share the driving forces in the world around us. Starting from women outside of Rhapsody to the women of Rhapsody who contribute to the company’s growth, we are happy to note that this campaign built an engaging base and created a chain of appreciating the women around us.
EVENTS
We are delighted to partner with Krayon and Sunfeast on India’s largest inter-school Literary, Art, and Cultural Festival titled ‘WIZKIDS’. The aim is to identify Carnatic talent in kids and create a virtual stage for them to showcase their skills and win a suitable scholarship worth 1,00,000. For this event to take place seamlessly in the digital space, the participants will register on Krayon’s official app and go further with the process.
THE CARNATIC QUEST
‘The Carnatic Quest’ is our special collaboration with HCL where we recognize Carnatic musicians in the vocals and instrumental areas. We are happy to note positive responses to this digital event and aim to continue collaborating on such platforms with renowned companies.
SHADJAM
Celebrated as the day of new learnings and gratitude towards knowledge, Vijayadasami was a fruitful day at Rhapsody as we delved into another successful session of SHADJAM. SHADJAM is a Jam session for School Heads and Teachers once every month with our Vice-President, Dr. Sudha Raja. Curated for School Heads and Teachers, once every month, for a crisp duration of 30 minutes, SHADJAM aims to build a chain of educators in our field. In the course of this 30-minute session, she will be handling topics that are in the realm of training teachers with music and integrated subject modules.
NAVARANG
Curated for Navaratri and to uphold the auspicious nature of the festival, we hosted ‘Navarang’ by Dr. Sudha Raja, a module that explores 9 chosen songs for the period of Navaratri. The module created an overwhelming response from a community of people celebrating through the festival.
MEDIA PRESENCE
A RAGA A DAY
As we navigate through our journey on social media, we are happy to create campaigns that are both soulful and knowledgeable. Dr. Anil Srinivasan, our founder, took to Instagram to interact and delve into the connection between Indian music and the piano by dedicating a raga for a special day. This interactive campaign gave a snippet into our course (Indian Music On The Piano) on Udemy under the Cocoon plåtform.
Cocoon is a unique set of Art-Led Learning Modules from the critically acclaimed Rhapsody family. Featuring known faces and domain experts, these modules will help children of specified age groups to discover unusual and vital 21st century content but through music, art and multimedia, making it one of the first courses of its kind to integrate Art and Science, and infuse Creativity in Learning.
MANTRAS & INDIAN SONGS FOR CHILDREN
This month on Cocoon, we developed a module titled ‘Mantras & Indian Songs for Children’ guided by Dr. Sudha Raja featuring national award-winner Uthara Unnikrishnan. The course focused on teaching short shlokas with special preference given to pronunciation, diction, and meanings behind each phrase. The groups of shlokas covered included shlokas on Lord Ganesha, Goddess Saraswati, Goddess Mahalaxmi, Lord Muruga, Srirama, and Lord Shiva. Each module includes a small bhajan or Namavali which can be learned easily by adults or children universally.
INDIAN MUSIC ON PIANO
For this module, Dr. Anil Srinivasan took to the piano and its relationship with Indian music. There is ample curiosity on how Indian classical music may be played on a piano and other instruments. There are no standardized lessons for it, as the approach can be quite complex and case-by-case, musically. The module simplifies the process, underlines some of the nuances involved, and uses plenty of examples from both classical and popular Indian music to make users more comfortable within this idiom.
